Nephria has announced the launch of its new beauty serum, containing pure jade, myrrh, green tea extract, glycerin and hyaluronic acid. The Nephria Jade Serum, the latest of the beauty and skin care product to contain pure jade, comes from a source in South Korea. Jade as a beauty ingredient dates back to over 5,000 years ago, as it was used by empresses of the Orient. This serum is quickly absorbed into the skin and has a nourishing and moisturizing effect on all complexions.

Charlotte Newbert, founder of Nephria, says, ”Serums have been the best kept secret of the beauty industry. Similar to a moisturizer in design and purpose, the Nephria Jade Serum contains highly concentrated ingredients and is absorbed into the skin quickly and more deeply for a more intensive effect.”

Because the serum is so readily absorbed, its high concentration of skin-benefiting ingredients deeply penetrates the skin, producing dramatic and long-lasting results, the company says. The Nephria Jade Serum is, in effect, a multivitamin for the skin and complexion–nourishing, enhancing and boosting its performance.

The Serum is designed to smooth, soften and hydrate the skin, which minimizes the look of wrinkles and fine lines. It will tone, even out and brighten the skin, making it look healthy and radiant.

Andrew Mills, Nephria’s director, adds, “Using the Serum before bed helps boost nightly cellular renewal, to reduce the appearance of wrinkles while increasing skin density by restoring essential moisture from within. Over night the skin is being repaired and this is the ideal time to use this great restorative product. The user will feel the skin become softer, smoother and perhaps even a little tighter.”

Packaged in a beautiful glass phial and containing 40 ml of pure serum, it is an aesthetically pleasing addition to any beauty table.

To learn more about Nephria visit www.Nephria.com.